The #1 Sales Demon Last Quarter – and How to Kill it Fast!

Based on many of our conversations with you – our appreciated clients and prospects - there is a very common demon that is plaguing some of your sales cycles. It’s not what you expect. It’s your……LISTS. One of the most important by-products of our outbound calling campaigns, as well as our email campaigns, is not only lead generation, but an up-to-date list.

The Importance of List Hygiene

List hygiene is the method of developing and maintaining a calling and mailing list. Clean data allows an organization to call and mail prospects and maintain subscription to your marketing and sales communications. It's estimated that somewhere around 2%-3% of your cold calling lists will become inaccurate each month.
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